Every Loyalty Program Redesign In QSR Is A Guest Contract Violation
There is a category of restaurant industry writing that gets produced with the confidence of pricing analysis and the frame of a Road 1 instrument, and it looks like this: the writer identifies a loyalty program mechanic that extracts more...
The Chipotle Of X Is Framework Arbitrage
There is a pitch that has been running in the restaurant industry for twenty years. It is the single most durable arbitrage play on Road 1, and it has produced more failed concepts, more burned capital, and more misled operators...
